Alison Shih is an accomplished digital marketing professional possessing extensive experience in sales and business development for more than 10 years. She is currently the Business Development Director in iClick with a dual role in client services and business development where she spearheaded strategy and execution of digital marketing initiatives to help overseas marketers to enter the China market. She is passionate about digital advertising and established close business relationships with different MNC brands and local companies, helping them to transform their digital marketing strategies in delivering real business impact.