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Application
Application Criteria
Application Procedure
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About Us
Programme
Programme Structure
Assessment
COURSE DETAILS
SPEAKERS & MENTORS
Top 5 Finalists
Application
Application Criteria
Application Process
Briefing Session
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中
Pilot Stage
Core Modules
2 November 2023
Business Planning
Mr. Teddy Liu - Head of Group Audit & Management Services, One of the Listed Property Development Groups in HK
2 November 2023
Pitching and Presentation
Mr. Teddy Liu - Head of Group Audit & Management Services, One of the Listed Property Development Groups in HK
HK & Rest of the World: A Hands-On Approach
2 November 2023
Meta's AI-Powered Social Commerce for Business Growth
Ms. Dee Ng - Business Director, HK&TW eCommerce, Meta
2 November 2023
Meta Advantage + Catalog Advertising and Creative Strategy
Ms. Tiffany Fung- Client Solutions Director, Meta
Ms. Kenie Kwok - Regional Creative Strategist, Creative Shop, Meta
9 November 2023
Google Shopping
Mr. Terrence Chung - Co-Founder, Kick Ads
9 November 2023
YouTube Content Creation & Boosting
Mr. Jude Law - Founder, Technalect
16 November 2023
Chat Commerce
Ms. Joy Liu - Global Head of Marketing, SleekFlow
16 November 2023
Pinkoi Marketing Strategy
Mr. Thomas Ng - Business Acquisition Manager, Designer Relations, HK/MO, Pinkoi
Mainland: A Hands-On Approach
7 November 2023
Douyin E-Commerce, Content Creation & Advertising
Ms. Komo Jiang - Business Operations Manager, Fashion Brands, Douyin E-Commerce
Mr. Mario Chow - Business Development Manager, iClick Interactive
Ms. Shiqi Hu - Brand Director, YaYa Down Jacket
14 November 2023
Xiaohongshu E-Commerce, Content Creation & Advertising
Ms. Viki Song - Manager of Cross-border Channel Partnership, Xiaohongshu
Ms. Alison Shih - Business Development Director, iClick Interactive
Mr. Ahle Kuang - Former Digital Marketing Director, Dyson
16 November 2023
Douyin E-Commerce, Content Creation & Advertising (In Practice)
Ms. Vicky Wong - Founder & CEO, Great Ideal New Media Professional Education Group and General Manager, Key Connected Ltd.
16 November 2023
Xiaohongshu E-Commerce, Content Creation & Advertising (In Practice)
Ms. Vicky Wong - Founder & CEO, Great Ideal New Media Professional Education Group and General Manager, Key Connected Ltd.
21 November 2023
WeChat E-Commerce, Content Creation & Advertising
Ms. Vicky Wong - Founder & CEO, Great Ideal New Media Professional Education Group and General Manager, Key Connected Ltd.
Mr. Jesse Lee - Head of Branding Communication & Public Relations, Tencent Marketing Solution
Ms. Rolane Yang - Digital/ CRM/ Media Director, LVMH Moët Hennessy
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